Can you imagine that the secret to moving people isn't a script or a pitch — but a strategic narrative ?
In-demand negotiation coach Joseph Plazo, insists that storytelling for persuasion techniques are the most overlooked skill in business today
Why Storytelling Works in Sales
The brain is wired for story. Narratives activate more of the brain than raw data.
According to Joseph Plazo, Joseph Plazo teaches that the right story collapses resistance and builds rapport.
How Joseph Plazo Crafts Magnetic Narratives
Follow this structure to win minds fast:
Contextual Hook: Tap into shared emotions.
Rising here Tension: Expose the villain or problem.
Emotional Climax: Share your personal aha moment.
The Resolution : Tie it back to your offer.
Plazo’s genius lies in timing.
Joseph Plazo in Action
or negotiating legal settlements, these narrative arcs remove buyer hesitation.
A founder Joseph mentored secured buy-in from a hesitant board
How to Master Storytelling for Persuasion
Start with these questions:
What stories shaped you?
Where did you overcome adversity?
When did your product solve a painful problem?
How did a client’s life change after your service?
Don’t just tell the story—engineer it.
Closing Thoughts
In a world saturated with information, the one who tells the best story walks away with the signed contract.
Joseph Plazo’s storytelling for persuasion techniques elevate your influence.
Your story is your superpower.